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Video
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Print
Design
Editorial_Services
Mission
About
Cally
Wolk
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 mediapalette
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Print materials don't have to be expensive in order to look
expensive. We'll interview you and and then present you with some
design options. We'll keep you in the loop all the way through the
process, to be sure we maintain your vision of the printed materials.
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| When we create printed materials, we keep the purpose of the
products in the forefront of the design process. What is the goal
of the piece? Who is it appealing to? What is the balance between
information and solicitation? Is the piece trying to incite change,
garner support, entertain? The answers to these and other
questions help us with the design concept of the printed product.
Does the piece call for a conservative style or something more artsy?
Should it employ humor, bold color, lots of movement? Will it
feature photographs, illustrations, clip art, or other graphics? What is
the age of your audience, ethnicity, education level, income level,
regional placement? Is there only one printed element, or is there a
family of coordinated materials, to be presented as a package, or
presented in stages, over time? What kind of paper is appropriate?
Is this an interactive piece that requires the recipient to fill out a
response card, go-online, or make a phone call.
Obviously, there are infinite design choices one could make when
choosing a look and style. In order for MediaPalette to get a clear understanding of
your intention and objective, we'll ask you a number of content and
style questions. We can show you a range of design templates that
might appeal to you, and from there, we will craft a
design for your project. The main thing is to keep your
printed materials clean and
uncluttered, whatever design approach you choose. |
Sample Hand-Out card or Mailer:
Sample Tri-Panel Brochure
(duotone):
Sample Poster or Card Photo
Montage:
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